Inspired by the ‘square it’ campaign, the refreshed KRAFT SINGLES website communicates a bold brand voice while improving site layout, navigation, and overall appetite appeal.

The Brief:
The Kraft Singles team tasked us with revitalizing and transforming their outdated website to reflect their new and improved identity, while ensuring the site provides an immersive brand experience rather than feeling like just any ordinary website.

My Contribution:
Website Design Direction, Selected Design, Client Presentations & Correspondence

The new and improved Capri Sun WEBSITE invites parents to experience the joy and adventure their children feel with every sip from the iconic silver pouch.

The Brief:
The Capri Sun team tasked us with revitalizing and transforming their outdated website to reflect their new and improved identity, while ensuring the site provides an immersive brand experience rather than feeling like just any ordinary website.

My Contribution:
Website Design Direction, Selected Design, Client Presentations & Correspondence

Velveeta products satisfy cravings like no other brand, giving your inner pleasure seeker permission to run free.

The Brief:
The Velveeta team tasked us with transforming their outdated website to reflect their masterbrand refresh and updated brand foundations that modernize and drive relevancy of La Dolce Velveeta lifestyle.

My Contribution:
Website Design Direction, Selected Design, Client Presentations & Correspondence

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Ocean Hugger Foods Visual Identity System

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Campbell's Chunky Camping LTO Packaging